Social media platforms have opened up a promising field for digital journalism, and the strategies of digital newspapers should now focus on them in search of more audience and income. Obviously, in order to compete on these platforms, at least two key factors must be taken into account. In the first place, the tastes or … Continue reading Journalism on social media
Tag: Twitter
A war for the audiences
All multimedia strategies strive to conquer as many users as possible, whom seek news and other content in the universe of social networks, which ensures a better positioning to increase the income and sustainability of the multimedia platforms. The fact that digital media platforms earn their uprising profits through publicity ads that go after the … Continue reading A war for the audiences
The control of information slips from certain hands
The recent decisions taken by the greatest providers of digital content to block fake news and announcements and to decide which kinds of information can or can not enter their traffic channels, are creating a new hyper-capacity in social communications in the world. The traditional presets in which the media maintained control of relations with … Continue reading The control of information slips from certain hands
The cleaning of the digital ecosystem
The greatest providers of the digital ecosystem, Google, Facebook and Twitter, have begun to execute their tourniquets to contain the haemorrhage of manipulated or fake news that sneak into social media and that opened the doors to the post-truth era. Twitter has just dictated a new regulation to prevent the airing of the same message … Continue reading The cleaning of the digital ecosystem
The printed newspapers do not give in
The printed platform continues to maintain its lordship in Latin America, India and the Asian continent, despite the superlative audiences that browse for news events through social media, which actually feed plenty of the worldwide population in a large scale. This is the result of successful practices that have been applied in order for the … Continue reading The printed newspapers do not give in