The media are not just for reporting. Apart from interacting with their readers or users, which has been a new phenomenon in communication, they have to "talk" with them. From simple news broadcasters, the media were getting closer to their audiences, directly or indirectly. In some cases, monitoring their tastes and perceptions; in others, opening … Continue reading Now we have to “talk” to the audiences
Wherever we look at the world, what is perceived is a dynamic process of deconstruction of what were its main paradigms for many decades, including the press and journalism. Beginning with the fine arts, none of its most emblematic expressions has remained unscathed by the wave of transformations that, at the same time, have impacted … Continue reading The dismantling of paradigms
After serving as the cornerstone of journalistic writing, the so-called "inverted pyramid", which has been the writing pattern of newspapers, is in the doldrums. Until recently, it prevailed as the predominant structure in newspaper news, just as it had been for dozens of years, its parameter par excellence. Its principle is simple: the information is … Continue reading The pyramid is falling!
Today's is called the “Hearing Age” because most of those who seek information and stories of interest prefer to listen to them, rather than read them. That explains the surprising boom in news and other vocalized content, as well as audiobooks. And, likewise, the "podcast" or audio formats that synthesize news stories set with effects … Continue reading The “Hearing Age”
Defining what was news and its hierarchical order in the page layout of a newspaper was, for many years, a task of the full editors. As if it were a collegiate court that agrees on a verdict, the full editors decided on their own whether or not it was important to publish. That has its … Continue reading Now, what is “news”?
Diametrically different from the traditional ones, today's newsrooms are more technological and more focused on the production of audiovisual content. In the new paradigm of communication, digital journalism flaps its wings with force to reach larger audiences equipped with electronic devices through which they connect, inform themselves and interact with the sites or networks that … Continue reading Towards technological newsrooms
Although they converge in the same ecosystem, the parallel exercise of print and digital journalism is one of the best fields of trial and error in the process of true media convergence. Scholars of this phenomenon predict that the metamorphosis will take longer than desired, because the models that work on both platforms differ in … Continue reading The ‘reset’ of Journalism
With the worsening of the pandemic, newsrooms have returned to teleworking, a modality with which they had already become familiar. It is like stepping back on a terrain in which the dynamics of a new way of practicing journalism took root, never completely eliminated. The first experiences we lived in March 2020 created the conditions … Continue reading Stepping on familiar ground once again
The Listin closes a year again with extraordinary numbers of visits and readership on its Web portal. Between January 1 and December 29, our website registered 507,981,572 visits. These data represent a return to the rationality lost during 2020, when due to the push of the pandemic, all reading indicators were altered upwards. Listin closes … Continue reading The Listin Diario during 2021
Uniting two formats, print and digital in the same newsroom, is the pinnacle of the so-called multimedia convergence, the most complete expression of the new communications ecosystem. Technologically speaking, multimedia is crystallized by uniting the resources of each medium (text, graphics, audio and video) through the facilities that allow different applications on the web. But … Continue reading The pitfalls of multimedia convergence