Miguel Franjul
The movement of emblematic magazines from the print platform to the digital format is another eloquent indicator that confirms the inevitable course facing paper media in the new informationecosystem. In fact, the most recent measurements of print and digital media readership in the world reinforce this trend towards transformation, due to the growing audience of … Continue reading The inevitable course of print media
Unlike digital media, which have a wide menu of technological tools to innovate, the only thing left for print is to change the product inside and out, although with limited options. The starting point is to recognize that in a world massively communicated by electronic devices, the paper format has to identify the real profile … Continue reading An inside out change for the newspapers
The avant-garde newspaper designer, Mario García, is fascinated by transformative bets and now he comes up with another magnificent audacity: diagramming newspapers with the visual concepts of mobile phones. "It is fascinating to be fluctuating from mobile to print journalism almost simultaneously", migrating the characteristics of the digital format to the covers and some inside … Continue reading Printed with digital skin
"We are in a disastrous spiral." That's how Pat Henderson described it, and he had no shortage of reasons for his bitterness. The executive of Quad/Graphic, one of the North American companies dedicated to the printing and publishing business, put his finger on the sore of a problem that is getting worse every day. That … Continue reading The oxygen that’s running out
Implementing the digital mindset is one of the most difficult processes that marks the transition between journalism in print newspapers on paper and that of electronic editions. Because it is not only about making a systemic connection of a model for planning, searching and disposing of news in a paper format, but also about assuming … Continue reading Towards a digital “mindset”
Bit by bit, the novel coronavirus has also been suffocating the press in those parts of the world struck down by its intimidating force. As much as they struggle to break through with up-to-date news and reliable guidance for this stage, printed media face a real risk of extinction almost everywhere in the world. Many … Continue reading The coronavirus also wants to kill the press
"Printed newspapers should die by 2005, at most" was being the bleak sentence decreed ten years before such year came, based on the irruption of the Internet. The paper was supposed to lead its inevitable burial. Back then, I remember how these were the actual disturbing omens that aired to proclaim a pessimistic future for … Continue reading And the newspapers didn’t die…
Analysis, contextualization and explanations are three basic elements within the package of new content with which the printed newspapers lead their redefinition process, trying to mark a differentiated line against the digital offers. These three elements may be perceived in a work of value, such as essays, opinion notes and researches focused on one or … Continue reading What printed media should bring
From being, for a long time, the ultimate recorder of daily events, the printed media began to discover that nowadays, their best strength lies in publishing relevant analyzes and chronicles of the events that volatilize through the digital world. It no longer makes sense to fill the paper with the same content that the reader … Continue reading The new strengths of the printed media
Although they converge as twin platforms in a single newsroom, the bets for each platform are very different and the success of the editors comes from identifying which contents mark the strengths for each format. We're clear about this premise: the newspapers no longer monopolize the information nor can they aspire to be the first … Continue reading The printed and digital world, two different bets
