An inside out change for the newspapers

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Unlike digital media, which have a wide menu of technological tools to innovate, the only thing left for print is to change the product inside and out, although with limited options. The starting point is to recognize that in a world massively communicated by electronic devices, the paper format has to identify the real profile … Continue reading An inside out change for the newspapers

Printed with digital skin

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The avant-garde newspaper designer, Mario García, is fascinated by transformative bets and now he comes up with another magnificent audacity: diagramming newspapers with the visual concepts of mobile phones. "It is fascinating to be fluctuating from mobile to print journalism almost simultaneously", migrating the characteristics of the digital format to the covers and some inside … Continue reading Printed with digital skin

Reinventing the journalist

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Connecting traditional journalism with modern journalism is one of the most difficult stages in the transition to the new communication ecosystem. It is not enough to adapt technologies that facilitate the dissemination of information on digital platforms, but to adapt the mentality of those who will be responsible for handling them properly. Despite the strong … Continue reading Reinventing the journalist

The new battles of the written press

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In an era in which technological applications are the ones that determine the new profiles of digital journalism, the written press only has conceptual weapons left to continue fighting for its physical presence. Due to the nature of its format, which is determined by size, pages and content limited to non-animated texts and graphics, the … Continue reading The new battles of the written press

A great challenge for the written press

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Every day, video and audio formats become stronger supports for human communications and their learning. News in such formats outweigh, in preference, the text. The optimal language lays on the visualization of images and listening to vocalized content. The newer generations, who've been educated with more established learning models in these two formats, prefer to … Continue reading A great challenge for the written press

The moving bridges between the printed to digital

To connect the different formats and paces within the transition from the printed to the digital platform, it is necessary to walk, very carefully, over the moving bridges that unite them. The current pandemic has made some cross these bridges very quickly, through the path of no return. They migrated their paper editions onto digital, … Continue reading The moving bridges between the printed to digital

The new reinforcements the press needs

Now forced, due to the corona virus pandemic, to grapple through two challenges - the mass of audiences and the quality of contents - the press is seeking extra journalistic reinforcements to survive. Journalism faculties, natural sources of the human team that feed the printed and digital media, haven't had time to train professionals that … Continue reading The new reinforcements the press needs