Today's is called the “Hearing Age” because most of those who seek information and stories of interest prefer to listen to them, rather than read them. That explains the surprising boom in news and other vocalized content, as well as audiobooks. And, likewise, the "podcast" or audio formats that synthesize news stories set with effects … Continue reading The “Hearing Age”
Tag: Podcast
The news: more than spreading them, to tell them
With the arsenal of new communication technologies, digital users are now inclined to the formats that tell the story of an episode, its background and impacts, just as podcasts and storytellings do with increasing success. It's not surprise that under the influence of Spotify and Netflix, the bulk of digital users show preferences for these … Continue reading The news: more than spreading them, to tell them
The boom of “audible news”
At the moment, the dissemination of news in auditory mode, not necessarily formal and specialized podcasts, is the trending and innovative model that's broadly widening in our era of digital communications, due to the change of user habits. Just like smartspeakers' technologies allow users to have a dialogue with audio-assistant bots, such as Alexa or … Continue reading The boom of “audible news”
To listen, more than to read
It's no coincidence that the world's greatest newspapers, strongly committed to the “digital first” strategy, are focusing on the audio format to spread their news, that is, offering them through podcasts and other auditory transmission models. The new habits of digital users is what's strengthening such trend that privileges the listening over reading, in a … Continue reading To listen, more than to read
Another dish to “hook” the audiences
The success of podcasts, a format that allows audiences to listen to news content at any time and place through smartphones, is inspiring the growing trend of founding digital newspapers based on the audio resource. We already know about the bold and innovative commitment that the Danish magazine "Zetland" has made by converting all its … Continue reading Another dish to “hook” the audiences
New formats, new narratives
Podcasts and storytellings have become two essential pillars for digital journalism, opening the way for the presentation of the news at a time when audiences choose to "see" and "hear" stories, rather than undergo an extensive reading session. Podcasts are stories told orally, preferably supported by sounds that allow the listener to form a better … Continue reading New formats, new narratives
New ways to tell stories
Podcasts, on one hand, and the efficient use of all the information treasured by data stores, are driving new ways of telling stories through the printed and digital media that operate unified. Thanks to the sound format, which are podcasts, newspapers can extract fragments of stories then spread as text or TV series, turning them … Continue reading New ways to tell stories
The informative podcasts of the Listin Diario
For a couple of weeks now, the Listin Diario has integrated its informative podcasts into its digital content menu, the format that's marking the steps from the radio toward the screens. Just like the regular television has resorted to digital platforms to survive the push of YouTube, Netflix and other very popular channels, so does … Continue reading The informative podcasts of the Listin Diario