An inside out change for the newspapers

low angle shot of a man with curly hair reading a newspaper

Unlike digital media, which have a wide menu of technological tools to innovate, the only thing left for print is to change the product inside and out, although with limited options. The starting point is to recognize that in a world massively communicated by electronic devices, the paper format has to identify the real profile … Continue reading An inside out change for the newspapers

The pitfalls of multimedia convergence

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Uniting two formats, print and digital in the same newsroom, is the pinnacle of the so-called multimedia convergence, the most complete expression of the new communications ecosystem. Technologically speaking, multimedia is crystallized by uniting the resources of each medium (text, graphics, audio and video) through the facilities that allow different applications on the web. But … Continue reading The pitfalls of multimedia convergence

Printed with digital skin

black sd card adapter on white device

The avant-garde newspaper designer, Mario García, is fascinated by transformative bets and now he comes up with another magnificent audacity: diagramming newspapers with the visual concepts of mobile phones. "It is fascinating to be fluctuating from mobile to print journalism almost simultaneously", migrating the characteristics of the digital format to the covers and some inside … Continue reading Printed with digital skin

Aging journalists at the forefront

It may seem curious, but the great thrust of digital adaptation has been the work of the oldest headlines of the traditional press. Several of them, with more than a hundred years of journalism, are today successful models of digital journalism and, to a large extent, great beneficiaries of the monetization of their content and … Continue reading Aging journalists at the forefront

Audio, an accelerant toward digital journalism

positive ethnic female podcaster speaking into microphone

The development of audio formats to give news, tell human stories or give advice or didactic tutorials, is now one of the most pressing efforts that digital journalism has to increase audiences. Podcasts not only enrich the computing and specialized content offer, but they have also become monetizable pieces, such as Netflix series. That is … Continue reading Audio, an accelerant toward digital journalism

Towards all-digital, without fear

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In their efforts for survival, the traditional print media have understood now, more clearly than ever, that their future is linked to the good strategies they assume in the digital field. Most of their income comes from their digital platforms, not only because commercial advertising has migrated to them, but also because other ways of … Continue reading Towards all-digital, without fear

Reinventing the journalist

headphones near smartphone and cappuccino on cafe table

Connecting traditional journalism with modern journalism is one of the most difficult stages in the transition to the new communication ecosystem. It is not enough to adapt technologies that facilitate the dissemination of information on digital platforms, but to adapt the mentality of those who will be responsible for handling them properly. Despite the strong … Continue reading Reinventing the journalist

The new battles of the written press

smiling diverse women sitting at desk with microphones

In an era in which technological applications are the ones that determine the new profiles of digital journalism, the written press only has conceptual weapons left to continue fighting for its physical presence. Due to the nature of its format, which is determined by size, pages and content limited to non-animated texts and graphics, the … Continue reading The new battles of the written press