Unlike digital media, which have a wide menu of technological tools to innovate, the only thing left for print is to change the product inside and out, although with limited options. The starting point is to recognize that in a world massively communicated by electronic devices, the paper format has to identify the real profile … Continue reading An inside out change for the newspapers
Tag: Multimedia
The pitfalls of multimedia convergence
Uniting two formats, print and digital in the same newsroom, is the pinnacle of the so-called multimedia convergence, the most complete expression of the new communications ecosystem. Technologically speaking, multimedia is crystallized by uniting the resources of each medium (text, graphics, audio and video) through the facilities that allow different applications on the web. But … Continue reading The pitfalls of multimedia convergence
Audio, an accelerant toward digital journalism
The development of audio formats to give news, tell human stories or give advice or didactic tutorials, is now one of the most pressing efforts that digital journalism has to increase audiences. Podcasts not only enrich the computing and specialized content offer, but they have also become monetizable pieces, such as Netflix series. That is … Continue reading Audio, an accelerant toward digital journalism
Two cultures within journalism
Multimedia is the scenario that is testing the connection of two cultures in journalism: the traditional and the modern or digital. The criteria that dominated the management and structuring of printed newspapers coexist with styles, norms and ways of communicating digital journalism that are often very different from each other. It is not that journalism, … Continue reading Two cultures within journalism
Reinventing the journalist
Connecting traditional journalism with modern journalism is one of the most difficult stages in the transition to the new communication ecosystem. It is not enough to adapt technologies that facilitate the dissemination of information on digital platforms, but to adapt the mentality of those who will be responsible for handling them properly. Despite the strong … Continue reading Reinventing the journalist
The silence of the press
The press rooms were the real “sancta santorum” of a newspaper, a vast and imposing space in which large machines linked in a chain, at a frenetic pace, printed cut and formatted the paper editions of the traditional newspapers. The operators, clad in special suits and with noise-resistant ear protectors, moved between inks, metal plates … Continue reading The silence of the press
The new battles of the written press
In an era in which technological applications are the ones that determine the new profiles of digital journalism, the written press only has conceptual weapons left to continue fighting for its physical presence. Due to the nature of its format, which is determined by size, pages and content limited to non-animated texts and graphics, the … Continue reading The new battles of the written press
Multilingual news
The practice of translating news into several languages has been one of the strong points in the versatility of international news agencies. As their clientele is worldwide, they strive to maintain correspondence posts in different regions of the planet, serving them in their own language, which allows them to prepare multilingual packages with summaries of … Continue reading Multilingual news
More tangible, and less anonymous
To the extent that audiences prefer audiovisual news, the journalist gets out of the old schemes that kept him practically anonymous sooner. When the printed newspapers monopolized the dissemination of news processed with high professional sense, the author's signature became an identity stamp and depending on the frequency, importance or hierarchical importance that their news … Continue reading More tangible, and less anonymous
Journalism of kinship
The exercise of a journalism based on kinship to the audience is no longer allowed, different from the times in which news broadcasters were enough to inform but not interact or dialogue with the public. Now opportunities are opening for the journalist to become more visible, less anonymous, before those who read, listen or watch … Continue reading Journalism of kinship