Despite the long time that social media users spend reading or viewing content, the amount of time spent on individual stories is surprisingly short. On average, digital news reports a time of two and a half minutes. We are talking about texts no larger than five paragraphs of 50 or 60 words each, which is … Continue reading Reading time is shortened
Tag: Metrics
What most do not read
Every morning, as an inviolable ritual, the editorial meeting of the Listin Diario begins with a look at the metrics that reveal which news are read the most, in hierarchical order, on both our printed and digital platforms. To the surprise of those who have chosen the front-page news a day before, on the assumption … Continue reading What most do not read