Instagram, like other major social media platforms, has entered the whirlwind of changes to give the video format the predominance it has acquired today among digital content consumers. As expected, this emphasis on the audiovisual more than on photographs has generated early and emotional reactions from its users, who have understood it as an effort … Continue reading The platforms are remodeled
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Journalism on social media
Social media platforms have opened up a promising field for digital journalism, and the strategies of digital newspapers should now focus on them in search of more audience and income. Obviously, in order to compete on these platforms, at least two key factors must be taken into account. In the first place, the tastes or … Continue reading Journalism on social media
News in colloquial talk
In the “clash of metals” that has literally taken place in the traditional ways of delivering the news and the current modalities created by social networks, the spark of a new informational paradigm has emerged. Unlike before, the news does not have a specific expiration period. It can occur in different ways for a time … Continue reading News in colloquial talk
A war for the audiences
All multimedia strategies strive to conquer as many users as possible, whom seek news and other content in the universe of social networks, which ensures a better positioning to increase the income and sustainability of the multimedia platforms. The fact that digital media platforms earn their uprising profits through publicity ads that go after the … Continue reading A war for the audiences
The printed newspapers do not give in
The printed platform continues to maintain its lordship in Latin America, India and the Asian continent, despite the superlative audiences that browse for news events through social media, which actually feed plenty of the worldwide population in a large scale. This is the result of successful practices that have been applied in order for the … Continue reading The printed newspapers do not give in