Miguel Franjul
Users of digital platforms go to them more looking for information than news. They look for content that summarizes important, contextualized and specialized data, in order to acquire basic knowledge for decision-making. The news, pure and simple, reflects events of interest but is not enough to provide pure and valuable knowledge. Hence the reception and … Continue reading More than news, information
At a certain point, due to the Covid pandemic, the contents of the press became necessarily monothematic. The only news we all were seeing was the virus saga, with all its downsides. And of course, we couldn't have expected less. Being a new virus, difficult to decode, with unpredictable expansion and magnitude of aftermath, the … Continue reading The information fatigue
Since the invention of the printed press back in 1452, books and newspapers became the best vehicles for earning knowledge and information. Before the 10th century, when humanity still didn't imagine the usefulness of the formidable novelty that later came as newspapers, books were made by manual writing. And, in that task, it was the … Continue reading The new, Benedictine monks of journalism
Formal, traditional media, say newspapers, radio and television companies that focused on news broadcasting, have been, together, the pillars that support a free press in the world. They make a rough layer of stainless steel within the ecosystem of information that censorship has often tried to pierce with restrictive laws or the complete suppression of … Continue reading Freedom of the press, until when?
When printed newspapers carried the monopoly of information, the methods of measuring and knowing their audiences were very limited. The elementary parameters of readership were based on the number of copies in circulation and an average estimate of those who could read a copy, or that of the subscribers, who were regularly consulted to know … Continue reading Connecting with the people (Echoes of SIP-Connect 2019)
Podcasts, on one hand, and the efficient use of all the information treasured by data stores, are driving new ways of telling stories through the printed and digital media that operate unified. Thanks to the sound format, which are podcasts, newspapers can extract fragments of stories then spread as text or TV series, turning them … Continue reading New ways to tell stories
Readers of yesteryear were the ones that would actually look forward to getting a copy of the daily newspapers in their hands, sometimes having to go outside and reaching out to the stalls, acquiring them from vendors or waiting with eagerness on that delivery man that would leave some at their doors. During that time, … Continue reading Hunting for readers
The news of today expire sooner than in previous times. The flood of information disseminated through social media is so beyond measure that it's impossible for the human brain to store and process them at the same speed that they come and go. In order to not become intoxicated with them, users don't have any … Continue reading The quick expiration of the news
The recent decisions taken by the greatest providers of digital content to block fake news and announcements and to decide which kinds of information can or can not enter their traffic channels, are creating a new hyper-capacity in social communications in the world. The traditional presets in which the media maintained control of relations with … Continue reading The control of information slips from certain hands
Director's Thoughts 