Towards all-digital, without fear

hand using stylus pen for touching the digital tablet screen

In their efforts for survival, the traditional print media have understood now, more clearly than ever, that their future is linked to the good strategies they assume in the digital field. Most of their income comes from their digital platforms, not only because commercial advertising has migrated to them, but also because other ways of … Continue reading Towards all-digital, without fear

The new battles of the written press

smiling diverse women sitting at desk with microphones

In an era in which technological applications are the ones that determine the new profiles of digital journalism, the written press only has conceptual weapons left to continue fighting for its physical presence. Due to the nature of its format, which is determined by size, pages and content limited to non-animated texts and graphics, the … Continue reading The new battles of the written press

It’s relay time for journalists

A new generation of leaders looms on the horizon of the world's most important media, as digital formats accelerate the transformation of journalism and open the way to other models of mass communication. Emblematic directors of traditional newspapers, such as Marty Baron, of The Washington Post and Roberto Pombo, of El Tiempo de Colombia, following … Continue reading It’s relay time for journalists

2020, the trigger for the digital leap

laptop with news on screen on wooden table

The transition to digital platforms had been, until 2020, a gradual process, in some cases timid, for most of the print media of the traditional press. Although it was seen as an inescapable necessity in the face of the overwhelming growth of digital audiences, favored by the mass use of electronic devices, especially the mobile … Continue reading 2020, the trigger for the digital leap

184 headings and 160 articles just about Covid

Ten months of struggle through the Covid pandemic have undoubtedly created a new school of modern journalism in which human stories become the center and object of information, rather than outright declarations. Readers and users of both information and specialized contents, today, make up the right audience that can trace all routes of information by … Continue reading 184 headings and 160 articles just about Covid

No longer are there any comfort zones in the newsrooms

At the speed that innovations that transform the digital platform are all taking off, there simply can't be any comfort zones in the integrated newsrooms anymore, just like it happened at the times when we only produced our printed editions. Back then, our routines did manage to change radically, as is the case now, since … Continue reading No longer are there any comfort zones in the newsrooms

The printed and digital world, two different bets

Although they converge as twin platforms in a single newsroom, the bets for each platform are very different and the success of the editors comes from identifying which contents mark the strengths for each format. We're clear about this premise: the newspapers no longer monopolize the information nor can they aspire to be the first … Continue reading The printed and digital world, two different bets