Miguel Franjul
Unlike digital media, which have a wide menu of technological tools to innovate, the only thing left for print is to change the product inside and out, although with limited options. The starting point is to recognize that in a world massively communicated by electronic devices, the paper format has to identify the real profile … Continue reading An inside out change for the newspapers
Uniting two formats, print and digital in the same newsroom, is the pinnacle of the so-called multimedia convergence, the most complete expression of the new communications ecosystem. Technologically speaking, multimedia is crystallized by uniting the resources of each medium (text, graphics, audio and video) through the facilities that allow different applications on the web. But … Continue reading The pitfalls of multimedia convergence
The avant-garde newspaper designer, Mario García, is fascinated by transformative bets and now he comes up with another magnificent audacity: diagramming newspapers with the visual concepts of mobile phones. "It is fascinating to be fluctuating from mobile to print journalism almost simultaneously", migrating the characteristics of the digital format to the covers and some inside … Continue reading Printed with digital skin
It may seem curious, but the great thrust of digital adaptation has been the work of the oldest headlines of the traditional press. Several of them, with more than a hundred years of journalism, are today successful models of digital journalism and, to a large extent, great beneficiaries of the monetization of their content and … Continue reading Aging journalists at the forefront
The development of audio formats to give news, tell human stories or give advice or didactic tutorials, is now one of the most pressing efforts that digital journalism has to increase audiences. Podcasts not only enrich the computing and specialized content offer, but they have also become monetizable pieces, such as Netflix series. That is … Continue reading Audio, an accelerant toward digital journalism
The pandemic suddenly transformed the newsrooms of traditional newspapers, giving way to a hybrid model in which the digital modus operandi is imposed as the key engine of its structure. There are many indications of that change. For example, the ways of planning and executing news searches and, later, of prioritizing and deciding their staging … Continue reading The hybrid newsroom
To survive in the new communications ecosystem, print newspapers have to learn to swim against the tide of the technological forces that drive the success of digital journalism. Their challenge, now, is to resist two dynamic lines of the digital world: the immediacy of information and the dissemination of false or manipulated news, and compete … Continue reading The “industrialization” of the news input
The technological bet to create a Metaverse, the new ecosystem of the Internet, and the revelations about Chinese advances in quantum computing, now herald what will be the future scenario of social communications in the world. As these are two great qualitative leaps, one that will allow users to experience life in the real and … Continue reading Prelude of deeper layers
Many wonder what is the key to success, in its print and digital formats, of The New York Times. And David Rubin, its chief strategist, doesn't blink to say it: quality and innovation. Combining a careful commitment to the quality of its content, with in-depth analysis, reports and processed and contextualized data, the printed The … Continue reading Quality and innovation
Multimedia is the scenario that is testing the connection of two cultures in journalism: the traditional and the modern or digital. The criteria that dominated the management and structuring of printed newspapers coexist with styles, norms and ways of communicating digital journalism that are often very different from each other. It is not that journalism, … Continue reading Two cultures within journalism
