The provocative theory of “less is better”

Under the new culture of social communications, the habitual readers prefer two fundamental things: to learn about what's happening in as least time as possible, and to not have any doubts about reliability. The front door is the headlined by the titles of the news. If those are not appealing, readers will move their eyes … Continue reading The provocative theory of “less is better”

On the path of transformation

Since the beginning of this 21st century, the traditional press of high-quality has walked firmly, in order to adapt to the preferences of a new generation of consumers of news content, modeled under the heavy influence of modern technologies applied to the communication of the masses. Within this culture, brevity and promptness are the principles … Continue reading On the path of transformation